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Watch the Vulture Warns video

Last Friday, January 29th, a presentation was held on the results of the Vulture Warns (Alerts) campaign by USAID Peru Lawrence Rubey together with representatives of the alliance that was in charge of this initiative: Javier Hernandez from the Ministry of Environment, Letty Salinas from Universidad Nacional Mayor de San Marcos and Ricardo Ortiz from the Ad agency FCBMayo.

The results achieved in 8 weeks of campaign were outstanding; 4 million people were reached, 2 million of the official videos of the campaign were viewed, 690,000 interactions in social media, and  22,000 visits to the website.

Following the presentation of results a cleaning beach activity was held in Agua Dulce by 70 volunteers from the ONG Ciudad Saludable. In this activity USAID Peru Mission Director and other colleagues from the mission participated.