Information and education play an important role in demonstrating to key stakeholders the advantages of choosing to invest in energy efficiency. Initiatives can take the form of public service campaigns, technical and marketing trainings and pilot projects. These initiatives help stakeholders engage with energy efficiency programs and understand how energy efficiency can add value to their households or businesses. They also help demystify the costs of investing in energy efficiency, which in turn promotes the growth and development of the energy services sector.

DISCLAIMER

This publication was produced for review by the United States Agency for International Development. It was prepared by ICF as part of the Energy Efficiency Toolkit. The author’s views expressed in this publication do not necessarily reflect the views of the United States Agency for International Development or the United States Government.